The case for DJT always relied on the namesake’s comeback. Now that he’s got it, the share price is floundering.

Truth Social still has paltry revenues and a limited advertising base, and the president-elect’s majority stake raises the potential for conflicts of interest.

Trump Media & Technology Group (NASDAQ: DJT) stock could become a hot buy after Donald Trump's election win last week. As the former president heads back to the Oval Office next year, there could be a lot more excitement around Trump Media stock and anything related to the Trump brand.

President-elect Donald Trump has lost nearly $800 million in his own stock since the 2024 election. Trump owns 114.75 million shares of Trump Media & Technology Group (TMTG), according to Reuters. On Election Day,

The president-elect has threatened broadcast licenses and filed lawsuits against some networks. Executives are bracing for possible deal drama.

The CFO of Trump Media and two other executives sold a combined $16 million in stock after the presidential election, according to SEC filings and a report from CNBC. The news comes as social media users contemplate whether there will be any uncomfortable competition between Truth Social and X now that Donald Trump has tapped X owner Elon Musk to run some kind of commission to slash the federal budget by a third.

Trump Media stock was one of the clearest Trump trades going into the Nov. 5 election. The stock, which trades under the ticker DJT, fell further in early trading Thursday, slipping 5.9% to $27.22 even after Wednesday’s late call that Republicans will keep control the House.