Key Blizzard developers apparently tried for years to get a new Starcraft or Warcraft RTS off the ground, but execs had 'no appetite' for them
Schreier says that, regardless of the individual pitch, "there was no appetite among Blizzard's executive team for a new RTS game." He points to Warcraft 3: Reforged as a sort of last-ditch effort to prove to the execs that there was still some gas left in the ol' RTS tank, but we all know how that went.