In anticipation of a family-friendly box office smash, Mattel and others have produced a lot of merchandise for the film. The ...
Named after Elliot and Ruth’s daughter, Barbara, Barbie makes her debut at a 1959 toy fair, where retailers ... reimagining of the doll’s origin story. (Jan.) ...
Barbie sales plummeted 20% from 2012 to 2014 and continued to fall last year. A line of toys designed to teach girls to build, Lego Friends, helped boost Lego above Mattel as the biggest toy ...
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Inventing Barbie: Before the Woke Era
whose innovative thinking and entrepreneurial spirit revolutionized the toy industry. This blog post explores the story of ...
An curved arrow pointing right. Edwin: Fast. Dangerous. Scary. And stupid. This toy Barbie car has a dirt bike engine. Hand brake. Widebody kit. Big wing. Barbie pink. Power Wheels Barbie Ford ...