The celebrity lifestyle brand has undergone a number of pivots and is now focusing on beauty, fashion, and food.

Ruh roh. Gwyneth Paltrow‘s lifestyle brand Goop has just cut 10 staff members from its payroll, according to a new report by Rachel Strugatz for Puck. The most recent names include head of beauty and ...

Gwyneth Paltrow’s company, Goop, has collaborated with mattress brand Avocado to create a climate neutral, organic, $60,000 ...

With the holiday season nearly here, Gwyneth Paltrow’s Goop unleashed its buzzy annual gift guide, featuring hundreds of ...

Post the last pic on your camera roll – no cheating!” is a popular Instagram game you may or may not have encountered on ...

Gwyneth Paltrow's wellness brand Goop has launched its outrageous 2024 holiday gift guides, including high-tech vibrators, ...

Gwyneth Paltrow's lifestyle brand Goop conducted another round of layoffs, Business Insider learned. The company let go 18% of its staff in September. After a series of pivots, Goop says it is now ...

Gwyneth Paltrow's lifestyle brand Goop conducted another round of layoffs, Business Insider learned. The company let go 18% of its staff in September. After a series of pivots, Goop says it is now ...

Eager to get a head start on your holiday shopping? Wellness brand Goop has just dropped its annual gift guide, and boy are ...