Cruz stated before the elections that putting so-called "guardrails" around the NIL space within college football will be a ...

Utah quarterback Cameron Rising, a seventh-year senior, has played his final snap of the 2024 campaign. But it might not be ...

MARION, Ill. (WSIL) -- Banterra Bank announced a NIL partnership with four Saluki athletes. Each of the athletes chosen are ...

Michigan is offering 2025 No. 1 recruit and LSU quarterback commit Bryce Underwood a $10.5 million NIL, Image and Likeness ...

Southern California teen Kaleena Smith became the first women's basketball student-athlete to sign an NIL deal with adidas.

Beck has 11 NIL deals that are worth a combined estimate of $1.5 million, according to On3. That doesn't top the charts in college football, however; outranking the Georgia quarterback in NIL income ...

Dive into the incredible journey of LSU gymnast Olivia Dunne, the second highest-paid NIL athlete and highest-earning female in college sports. From her first brand deal with Vuori to securing $4 ...

Breaking down all of college basketball's major NIL deals with sneaker brands for the 2024-25 NCAA Basketball season.

With Candace Parker at the helm, adidas demonstrates its commitment to elevating women's basketball from the ground up.

Arizona high school football transfers are becoming more common, offering athletes new opportunities. The trend is reshaping ...

While Smith is the first girl's high school athlete to represent Adidas, the brand has signed deals with a roster of women ...