But the company has also long been under scrutiny for its poor record on environmental sustainability, becoming fashion’s biggest polluter in 2023. Investigations into Shein’s supply chains ...
In 2023, the fast-fashion giant Shein was everywhere. Crisscrossing the globe, airplanes ferried small packages of its ultra-cheap clothing from thousands of suppliers to tens of millions of ...
Images promoting Shein’s clothing as sustainable are also done “through generic, vague, confused and /or misleading environmental assertions,” the authority said in its statement.
Compare that to the first generation of fast-fashion brands, Zara and H&M, which put out about 20,000 per year. Shein, he added, which has garnered the label of “ultra-fast fashion,” churns ...