Total access to all INMA reports on just-in-time topics, trends, and case studies ...

Zephr is the dynamic Subscription Experience Platform built for the effective optimisation and personalisation of the user experience, in order to drive conversion. With a best-in-breed solution, ...

Total access to all INMA reports on just-in-time topics, trends, and case studies ...

INMA is featuring the winners of its 2024 Elevate Scholarship in partnership with Google News Initiative. Today’s spotlight: ...

When you see a 35% increase in engagement from young readers and a significant boost in social media traffic on articles, you ...

Newsletters should connect on a personal level and stay focused to the brand to get the results news companies desire.

During this week’s Webinar, INMA members heard from Jessie Willms, SEO strategist at The Guardian in Canada, and Vivienne ...

Total access to all INMA reports on just-in-time topics, trends, and case studies ...

Leaders from Prisa Media, The Athletic, Clarín, and El Tiempo explain how they use events, a registration system, localised ...

Süddeutsche Zeitung created a personalised year-in-review to enhance readers’ interaction with its content using gamification ...

Saher Merchant, director of audience development at The Dallas Morning News, said breaking news newsletters have been a win ...

In the algorithmic era of media, news publishers face unprecedented challenges and opportunities in demand generation. This Webinar, part of INMA's Readers First Initiative, digs into three critical ...