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Nestle to Cut Costs by $2.8 Billion, Boost Marketing Under CEO Freixe
VEVEY, Switzerland (Reuters) -Nestle will boost advertising and marketing, trim costs by at least $2.8 billion by 2027 and ...
Bizcommunity
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Getting to the purpose of brand purpose
Brand purpose’ has been on everyone’s lips. The challenge of starting with our ‘why’ has turned into an industry ...
Bizcommunity
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Bravado uses AI to supercharge Nedbank’s brand
How Brave Group's digital-first brand experience agency used AI for Nedbank's award-winning 'We’re for Africa' ...
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